In recent years, consumers have been slowly but surely cutting back on things like soda, junk food, and GMOs, in favor of a more healthy diet.
As we reported earlier this month, companies like Monsanto are losing millions as a result, and are struggling to maintain the long-term stability of their businesses.
Very soon, these businesses will be forced to either change with market demand, or risk bankruptcy.
Highlighting this trend, is the recent news that Coca-Cola is experiencing major financial difficulties as well.
The Wall Street Journal recently reported that Coca-Cola is cutting up to 2,000 jobs in an attempt to reduce their annual budget by $3 billion. Meanwhile, executives have been cancelling expensive parties and are reportedly no longer able to travel in limosines.
The recent cutbacks were announced just after the company reported a 14% decline in third-quarter earnings.
According to a recent report, at Coke’s Atlanta headquarters and global regional offices more than 10% of corporate staff are at risk of losing their jobs.
Employees at Coke will not receive any specific notice if their job will be cut until January 15th.
John Vibes writes for True Activist and is an author, researcher and investigative journalist who takes a special interest in the counter culture and the drug war.